Campaign ad spending by outside groups has skyrocketed this presidential cycle due to the surging influence of so-called “super PACs,” a new study shows.
The Wesleyan Media Project examined ad spending in the 2008 and 2012 cycles, based on data provided by Kantar Media/CMAG. Among its findings:
The Democratic National Committee took its shot Monday at Mitt Romney, previewing what will be a central theme of its attack on the current front-runner with a Mitt-Can’t-Seem-To-Make-Up-His-Mind video game of sorts called “Which Mitt” (bumper stickers can’t be far behind).
And now Perry is in on the action with a slick health-care themed video backed by doomsday music, an endorsment of the plan by former President Jimmy Carter, a shout-out by President Obama and the late Tim Russert wielding a pair of flip flops in an interview, as if the viewer didn’t get the point.