The Fact Checker: Ad Watch

Revisiting Romney’s ‘deceitful, dishonest’ ad about Obama

“Senator McCain's campaign actually said, and I quote, ‘if we keep talking about the economy, we're going to lose.’”

— Then-Sen. Barack Obama, Oct. 16, 2008

We resisted writing about Mitt Romney’s first television ad when it was released just before Thanksgiving, on the grounds that the issue — whether the ad misquoted President Obama — had been thoroughly and quickly discussed. We sometimes also see little need to fact check items that have been already debunked by one political faction or the other.

 But readers have repeatedly asked us to weigh in, and the ad was once again in the news this week after a report in The New York Times by our former colleague Thomas Edsall quoted an anonymous “top operative” in the Romney campaign as defending the ad because “ads are propaganda by definition…. Ads are about hyperbole, they are about editing…. They are manipulative pieces of persuasive art.”

 Excuse us for appearing cynical, but Romney’s supposed adviser is simply stating a truth practiced by both political parties. We’ve seen plenty of Four-Pinocchio ads in our time, and this Romney ad does not make the cut.

 

The Facts

The ad opens with a headline: “On October 16, 2008, Barack Obama Visited New Hampshire.” Then grainy scenes flash by of Obama speaking as more headlines flash by, such as: “He Promised He Would Fix the Economy…. He Failed”

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Mitt Romney: Flip-flopper or not?

“And there's no question, but that people are going to take snippets and take things out of context and try and show that there are differences.”

— Former governor Mitt Romney on Fox News, Nov. 29, 2011

Mitt Romney has a flip-flop problem. Slowly but surely, the conventional wisdom is solidifying that the former Massachusetts governor often has changed his position to suit the politics of the moment. The story line has been advanced by his opponents, in both parties, but also in the media. Take a look at this wicked cartoon by our colleague Tom Toles, in which Romney tells an elephant dressed as Santa Claus: “What would you like me to ask for?”

 Of course, politicians have every right to change their minds. An inflexible attitude is not always the sign of an effective leader. But too many flips without enough explanation may give voters pause. In Romney’s case, many of his moves have been from the left — when he was governor of Massachusetts — to the right, as he has run for the Republican presidential nomination.

 Now the Democratic National Committee has assembled some of its best evidence of Romney-as-flip-flopper in a four-minute video ad. The DNC helpfully provided a detailed explanation of where each clip came from (see below), and we have picked through them to see whether the flip-flop charge holds up. We give a Pinocchio rating to each claim, in the order in which it is made in the commercial.

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