Apparently some British kids and their parents got an unexpected treat over the weekend when they went to see “Madagascar 3: Europe’s Most Wanted.” Instead, according to The Sun and Gawker, they got to see part of “Paranormal Activity 4.”
The Cineworld in Nottingham accidentally screened the wrong film to the family-filled audience due to a “technical error.” One mother said impressionable viewers stayed long enough to see a flashback scene from a previous “Paranormal,” in which a corpse is flung directly at the camera. Around that time, everybody wised up and scooted their psychologically damaged children (“Mommy, what did those bad people do to Marty the zebra?”) out of the theater. Cineworld management apologized, issued refunds and screened the proper motion picture a short time later.
“It was only about two minutes worth of the film but it was enough to scar them for life,” mom Natasha Lewis declared after the incident. You know, like one of these movies.
A few quick questions/comments about all this:
Why did it take two minutes for everyone to realize what was happening? I’ll admit that I haven’t seen “Paranormal Activity 4,” but I feel like I would grasp within about 10 seconds that it wasn’t “Madagascar 3” because it’s not a cartoon. Obviously the parents are not at fault here. Plus, sometimes we can all move more slowly when we’re looking for behavioral cues from a crowd and also dealing with small children. Still, let’s all learn from this and improve our response times when some theater inevitably shows the first two minutes of “Silent Hill: Revelation 3D” instead of “Wreck-It Ralph.”
Does this mean that everyone who was waiting to see “Paranormal Activity 4” a few auditoriums over got to see the first two minutes of ”Madagascar 3”? Surely that experience was equally disturbing.
It’s unfortunate that these poor kids had to see what they saw. Hopefully they will recover. But, on the bright side, at least “Paranormal Activity 4” is not as scary as a Bozo the Clown Doll. Because nothing is.