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Posted at 11:29 PM ET, 04/18/2011

Caps TV ratings beat Wizards by 57 percent

When Sports Business Journal posted its annual mid-season look at local television ratings for NBA and NHL franchises, Caps broadcasts on Comcast SportsNet were beating their Wizards counterparts by about 25 percent.

That was in early February. The last two months were not kind to the Wizards' half of this comparison.

Sports Business Journal published its final look at the regional sports network ratings this week, and the Caps finished 57 percent ahead of the Wizards, which has to be a record in this market. According to the publication, the Caps finished with a 1.8 average, up 12 percent from 2009-2010. The Wizards finished with a 1.15 rating, down three percent year-to-year.

(I have some other people who sometimes help with ratings info, and their numbers are slightly different, but not appreciably. For the number I’m most focused on here, the Caps finished 59 percent ahead according to those other numbers.)

SBJ said the Wizards ranked 25th in the NBA in ratings (not including the Raptors), and 19th in average regional households with 27,000. The Caps, meantime, ranked eighth in both ratings and households (43,000) among the NHL's U.S. franchises.

(In the final rankings last year, the Caps were ninth in both categories.)

The Lakers led the NBA in average total households (271,000), while the Spurs led the NBA in local ratings, according to SBJ. The Penguins led the NHL's U.S. markets in local ratings for the fourth straight year, and also led the league in total households with about 100,000. Three of the bottom five household totals came in the Southeast Division, where the Lightning, Thrashers and Panthers combined to average just 24,000 households.

(Thanks to SBJ's John Ourand for the heads-up on this story.)

By  |  11:29 PM ET, 04/18/2011

 
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