wpostServer: http://css.washingtonpost.com/wpost2

Most Read: Sports

http://www.washingtonpost.com/2010/07/06/ABMK8PP_linkset.html
On Twitter: dcsportsbog and SarahKogod  |  The Bog on Facebook  |  E-mail alerts: Redskins and Sports  |  RSS
Posted at 09:27 AM ET, 08/06/2012

Morning pixels: The New York Times has Natitude


When a Nats spokeswoman first mentioned the team’s 2012 slogan to me — Natitude, duh — I thought it had a chance to catch on. I did not, however, imagine that the New York Times would soon be using Natitude to describe the zeitgeist in Washington.

Sure enough, Times D.C. bureau chief David Leonhardt had a piece over the weekend, linking the first-place Nats with Washington’s comparatively strong economy. There are cranes throughout downtown, new mansions in Potomac and McLean, a relatively low unemployment rate and rising home prices. Leonhardt also wrote this:

According to a Gallup poll, Washington is the country’s most economically confident region. The Nats’ marketing department has come up with a slogan that happens to fit the mood: Natitude.

I don’t....I mean....But how....So if...Wait and then....Ah, forget it. The New York Times has confirmed that Nats COO Andy Feffer and his marketing team coined a team slogan that happens to fit the mood of Washington, circa 2012. Why not?

“A SPORTS team obviously cannot create a civic renaissance,” Leonhardt also wrote. “But when a city and a team happen to go on a good run at the same time, it can be particularly sweet....Now Washington may be getting its turn.”

And no, there was no mention of RGIII. But if the Redskins start 2-0, look out.

BECAUSE YOU DON’T READ THE PAPER...
Stephen Strasburg shook off one of the worst starts of his career and was dominant again as the Nats moved to 22 games over .500.

All about Niles Paul’s move from wide receiver to tight end.

Kevin Durant’s dad is back in his son’s life.

TWEET OF THE NIGHT I
Even new Nats are feeling the Natitude. Haha.


TWEET OF THE NIGHT II
And third-base coaches are definitely, definitely feeling the Natitude.


QUOTE OF THE NIGHT
Daniel Snyder, speaking to the media for the first time since the draft:

“I think it’s obviously exciting for everybody. It’s a big deal and we’re just thrilled with [Griffin] as a person, what he stands for, as a Redskin, and it’s exciting for all of Redskins Nation.”

PHOTO OF THE DAY

Robert Griffin III seems to be popular. (Alex Brandon - AP)

WHAT TO WATCH TODAY
The Nats are in Houston at 8 on MASN2. The Orioles host Seattle at MASN. Lot of Olympics. All TV/Radio listings are here.

REQUISITE STRASBURG SHUTDOWN LINKS
ESPN Stats and Info says you can’t expect Strasburg’s performance to decline with more innings this summer. A Nats fan gets mad at ESPN Stats and Info.

GOURMET FOOD NEWS
“At Whole Foods Market in Rockville, they bake their own bread but it was a customer’s bun that came out of the oven early on Friday.”

Follow us: @dcsportsbog | @sarahkogod | Bog on Facebook

By  |  09:27 AM ET, 08/06/2012

Categories:  Nats, Redskins | Tags:  Natitude, Drew Storen, Kurt Suzuki, RGIII, Robert Griffin III

 
Read what others are saying
     

    © 2011 The Washington Post Company