Glenn Beck is getting some publicity the easy way. He’s changing the title of his web-television network, “GBTV,” and merging it with TheBlaze.com to create a smooth-yogurty branding experience. In an interview with CNN, Beck explains the ins and outs of the transition to a network that’ll be called The Blaze.
The second-most-hilarious line from the piece comes when Beck claims that “GBTV” was a touch “egocentric” for him.
The first-most-hilarious line comes when he strives for great historical drama:
Change is not bad,” said Beck. “We are on the threshold of something I think is as powerful as the Industrial Revolution was, except this one will happen in a very short period of time. . . . Whether we’re the ones to [revolutionize media] or we’re just the ones who happen to be the first on the scene, I don’t know. But we’re moving forward because the media revolution has begun.”
Bolded text added to highlight mistake of architectural distance-marking: In 1996 we were on the threshold of something as powerful as the Industrial Revolution. Now we’re in the living room, watching