The Washington Post

RadioShack dropping T-Mobile, adding Verizon

Deutsche Telekom AG's T-Mobile brand logo sits on display outside a store in Budapest. (Balint Porneczi/Bloomberg)

The electronics retailer has been on the outs with T-Mobile since February, when it accused the company of having “materially breached” its contract.

“This is a substantial win for our customers, as this relationship with the nation’s largest wireless provider will further enhance our position as a leading multi-carrier wireless retailer,” RadioShack President Jim Gooch said in a statement. “The addition of Verizon Wireless, in combination with our existing carrier partners, positions us to now offer the best assortment of carriers, rate plans, devices and accessories for every consumer need.”

Only time will tell whether customers will agree — T-Mobile is well loved for its pocket-friendly plans, and Verizon has been criticized for recent changes to its data plan structures. Then again, Verizon does have the iPhone.

My sympathies go out to Shack workers who have to take down and set up all those displays, and learn a whole new product catalog.

Related stories:

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Verizon releases data management tools

T-Mobile expands 42 mbps network

Hayley Tsukayama covers consumer technology for The Washington Post.



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