“The higher-ABV beers take longer to get ready and go through the yeast process,” Coleman says. “I also want to build up inventory before we launch, rather than have [bars] sell out of our beer, not have any for a few days, get more, and sell out again.”
3 Stars spent the last year building its reputation on the D.C. beer scene by working with established brewers on a series of “collaboration beers.” I particularly liked the Syndicate Saison, brewed with Salisbury’s Evolution Brewing Company. Expect 3 Stars to experiment frequently and roll out more aggressive beers once the brewers settle into a groove.
“I’m one of those people who gets bored pretty easily, so I don’t think it will be too long before we roll out beers four, five, six or seven,” says Coleman, formerly the beer director at the Big Hunt. “These [three beers] aren’t flagships by any means — these are to show people what 3 Stars is all about and the diversity of our portfolio. We have others ready to go.”
Coleman and co-founder Mike McGarvey expect their beer to show up in 20 to 25 D.C. bars at first and gradually expand into more locations and into Maryland and Virginia once they find partners to handle distribution in those states. In mid-August, look for a series of 3 Stars events, which may range from beer dinners to barbecues at various bars. Soon after the beers hit taps, Coleman says, 3 Stars will open its doorson Saturdays and some weekdays to fill growlers of fresh beer at its brewery.
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