For Luke Holden, the opening of the next Luke’s Lobster location isn’t just another restaurant opening; it’s also something of a homecoming. On Aug. 23, Holden will open the third local Luke’s (and ninth overall) at
1201 34th 1211 Potomac St. NW in Georgetown, the neighborhood the 2007 Georgetown graduate fell in love with during his college days.
The location, which is already far along in its build-out, is the former home of the Philadelphia Pizza Co., a business Holden remembers well. “Philly P was the spot to get pizza when I was there, whether it was for lunch or at 2 or 3 o'clock in the morning,” he said. “To say it was the spot I used to eat most often is an understatement.”
It’s a location the lobster roll mogul’s team had kept its eye on early in the process, and when it became available, they jumped. “We called the landlord three or four times a day for a few weeks there,” Luke’s vice president Ben Conniff told me. With 25 seats spread across two levels,stories and over 25 seats, the eighth location of the Maine seafood restaurant it will be the Maine-loving chain’s largest location to date. The nautical look of the new digs will be familiar to anyone who has visited their other locations (in Penn Quarter and Bethesda, locally) though Conniff suggested that the Georgetown store will come closest to realizing the look of the lobster shack feel they have been trying to achieve.
In addition to the standard lobster and crab rolls, the menu at the new digs will feature a chocolate chip cookie and blueberry ice cream sandwich called the Blue Monster that is debuting at the Penn Quarter location this week.ANC restrictions mean there will be no beer program initially, which is a shame for anyone who has enjoyed the selection of all Maine microwbrews offered downtown.
Holden said that it was a little bittersweet occupying the spot of a late, lamented favorite, but he is happy to be able to turn the space into something he thinks the neighbors — students and residents alike — will embrace. “It’s with extreme excitement that we get to offer the community our food,” he said, “Georgetown just means the world to me.”