With Fashion’s Night Out kaput, Georgetown starts its own FAD

If you were one of the hundreds of stylish men and women who looked forward to free facials, swag bags and the generally stellar people-watching at Fashion's Night Out, held for three consecutive Septembers in Georgetown, you probably noticed that Fashion Week came and went without so much as a fancy invite.

At Georgetown's Kiehl's store, you could sign up for free facials at 2012's Fashion's Night Out. (Lavanya Ramanathan/The Washington Post) Last year's Georgetown's Kiehl's store offered free facials. Notsomuch this year. (Lavanya Ramanathan/The Washington Post)

The event -- one of hundreds across the country that sparked up during the recession with limited edition goodies and more to bring shoppers back into high-end stores -- was put on "hiatus" this year by its New York founders (including Vogue's Anna Wintour) after, well, not really resulting in that many sales.

But this weekend, the Georgetown Business Improvement District will launch its own event, called FAD Georgetown, to celebrate the neighborhood's fashion, art and design businesses. One big difference is that FAD will offer shoppers discounts, which FNO strongly discouraged. Also different: Where more than 100 boutiques and restaurants participated in FNO, this year, the number is a little lower, with more than 80 participants, and fewer bells and whistles such as cupcakes and facials.

Read: Destination Design: High-end home furnishings on Cady's Alley

Friday is the night that will feel most like Fashion's Night Out, with champagne at Intermix, stylists and refreshments at J. Crew and discounts at Madewell. Saturday will focus on the neighborhood's rich design businesses. See the whole list of participants here, and see a few highlights from the schedule below.

Friday, 6-10 p.m.

Bloggers from District of Chic and BeLoudBeYou host a pop-up shop at Tari  Boutique (1525 Wisconsin Ave. NW), with a DJ and sales.

Worn Creative will host "Street Style Live photographing stylish guests with top quality Leica cameras and projecting their photos onto the PNC Bank building.

No Kings Collective will host a live painting art project at the PNC Bank parking lot.

Saturday, 10:30 a.m.-8 p.m. 

Cady's Alley hosts design films and specials.  Full event schedule can be found at cadysalley.com.

Art Jamz will host a ticketed painting session from 2-5 p.m.

House of Sweden opens its doors to the public for the fashion photography exhibit "Different Distances: Fashion Photography Goes Art" from 11 a.m.-4 p.m.

Lavanya Ramanathan is a features reporter for Style.
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