GOP expands Hispanic outreach in 7 states where that population is set to explode

October 7, 2013

Sen. Marco Rubio (R-Fla.) speaks at a meeting of the Hispanic Leadership Network in Doral, Fla., one of the states in which the Republican National Committee is hiring new Hispanic staff. (Joe Skipper/Reuters.)

The Republican National Committee announced on Monday that it was hiring Hispanic state and field directors in seven states, many of them home to the some of the fastest-growing Hispanic populations.

“We are building a ground game that will allow us to compete for every voter and will outlast any one cycle or campaign,” RNC Chairman Reince Priebus said in a statement.

Five of the states currently rank among the top 10 by Hispanic share of the total population. New Mexico has a larger share of Hispanics than any other state, followed by third-ranked California, fourth-ranked Texas, sixth-ranked Florida and eighth-ranked New Jersey. The Hispanic populations in those states are also projected to be among the fastest-growing in the nation over the next three decades, according to projections from the University of Virginia’s Weldon Cooper Center for Public Service.

Two of the states the RNC is investing in are in the middle of the pack: Virginia ranks 27th among states by the Hispanic share of the total population, while Pennsylvania ranks 31st.

Here are the seven states, how fast their Hispanic populations are projected to grow over the next 30 years, where they stood in 2010, and where they’re projected to stand in 2040.

California

  • The Hispanic population growth rate is projected to be 2nd fastest in the nation.
  • Hispanic share, 2010: 38 percent
  • Hispanic share, 2040: 56 percent

Florida

  • The Hispanic population growth rate is projected to be 8th fastest in the nation.
  • Hispanic share, 2010: 22 percent
  • Hispanic share, 2040: 35 percent

New Jersey

  • The Hispanic population growth rate is projected to be 9th fastest in the nation.
  • Hispanic share, 2010: 18 percent
  • Hispanic share, 2040: 30 percent

New Mexico

  • The Hispanic population growth rate is projected to be 5th fastest in the nation.
  • Hispanic share, 2010: 46 percent
  • Hispanic share, 2040: 62 percent

Pennsylvania

  • The Hispanic population growth rate is projected to be 31st fastest in the nation.
  • Hispanic share, 2010: 6 percent
  • Hispanic share, 2040: 11 percent

Texas

  • The Hispanic population growth rate is projected to be 4th fastest in the nation.
  • Hispanic share, 2010: 38 percent
  • Hispanic share, 2040: 55 percent

Virginia

  • The Hispanic population growth rate is projected to be 27th fastest in the nation.
  • Hispanic share, 2010: 8 percent
  • Hispanic share, 2040: 15 percent

Hispanics as a percentage of the projected 2040 population, by state:

(Source: University of Virginia’s Weldon Cooper Center for Public Service.)

Niraj Chokshi reports for GovBeat, The Post's state and local policy blog.
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