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Posted at 06:30 AM ET, 02/16/2012

Get started ‘On’ Feb. 16: Fed mulling stimulus options, Facebook Timeline coming for brands

Our daily blend of the latest news, trends and tips for the small business community.

What’s going ‘on’:


A few Fed officials already favor purchasing additional assets to give the economy a boost. (David Manning - REUTERS)
Fed mulling possible stimulus action: The Federal Reserve is actively considering a new round of asset purchases to boost the economy, according to minutes of the central bank’s most recent meeting. Concerned that economic headwinds would hold back the fledging recovery, a few Fed officials already favor purchases of additional assets this year, and several others are evidently open to the move if the economy deteriorates.

Obama stumps jobs plan in Milwaukee: President Obama used a stop at a factory on Wednesday to highlight his plan to boost manufacturing in the United States, a chief priority for his administration. While U.S. factories have been boosting output steadily since the recession, there’s still a significant gap between the recent surge in corporate profits and growth in American jobs.

FCC clamps down on telemarketers: The Federal Communications Commission placed new rules on telemarketers Wednesday by imposing severe limits on robo-calling and even texting. The commissioners unanimously adopted changes that require telemarketers to obtain prior written consent before placing robo-calls and eliminate exemptions for companies that have “established business relationships.”

Keep an eye ‘on’:

Facebook Timeline coming soon for brands:The social networking leader will bring its Timeline profile pages to brands later this month in the United States, according to an Ad Age report citing executives familiar with the company’s plans. The new pages for brands will reportedly start in beta with a handful of partners and then be released to more marketers in stages.

SBA size-standard changes met with mixed reviews: The Small Business Administration recently published new guidelines that allow larger companies in 34 industries and three sub-industries to qualify for benefits, programs and contracts as “small businesses.” A number of small business groups have already expressed concerns about the new standards, as have several lawmakers.

Homebuilder optimism keeps rising: American homebuilders are growing more optimistic about the housing market and think home sales could pick up sharply when the spring buying season begins. The National Association of Home Builders/Wells Fargo builder sentiment index rose four points to 29 in February, the highest level since 2007.

Helpful advice ‘on’:

How to improve your chances of closing a sale (OSB)

How to avoid major management mistakes (Inc.)

How to exit or dissolve a business partnership (SBA)

How to create year-round brand love (Fast Company)

By  |  06:30 AM ET, 02/16/2012

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