Posted at 10:53 AM ET, 05/16/2012

Bain Capital ad buy: Money effectively spent for Obama?

The Obama campaign spent an estimated $83,000 on its latest ad attacking Mitt Romney’s Bain Capital record — not much in the grand scheme of things.

Today’s Trail Mix takes a look at why the tiny buy was worth it:

By  |  10:53 AM ET, 05/16/2012

Tags:  Campaign advertising

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