The ad, "Juntos":
What it says: "Hispanics are hurting, with so many unemployed, and those who are working, are having to do more with less. Families are struggling to save their homes and businesses, they’ve been forced to use their hard-earned savings to pay bills. Can we endure four more years of this poor economy? You deserve better." (The ad is in English, with Spanish subtitles.)
What it means: The economy, under Obama's watch, has made life worse for the Hispanic community. I can do better.
Who will see it: The Romney campaign did not provide specifics about where it is airing.