Ad watch: Comedian Paul Rodriguez does Romney radio ad

Mitt Romney, “Nuestro Futuro”

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What it says (translated): "We Hispanics sacrifice because we believe in the promise of this great country. But President Obama has taken us down the road of unemployment, more poverty and an exorbitant debt that puts that promise at risk. ... I don’t belong to any political party, but I do believe in the opportunities that the United States offers all of us. This is why I am supporting Mitt Romney."

What it means: With Paul Rodriguez, a comedian who became Republican in recent years in part over California water issues, Romney is again trying to reach out to Spanish-speaking voters. Even if his margin with Hispanic voters might not matter much

Rachel Weiner covers local politics for The Washington Post.
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Rachel Weiner · October 18, 2012