White House using Tumblr, lecturing us on ‘GIFs’

The White House has a Tumblr now, and lest anyone think the Obama administration is not hip, just look at this diagram of what to expect:

White House infographic, via Twitter.
White House infographic, via Tumblr.

Yes, that's "Animated GIFs, (Hard 'G,')" in case unlike the White House you have no idea how to pronounce the word GIF.

"We’ll post things like the best quotes from President Obama, or video of young scientists visiting the White House for the science fair, or photos of adorable moments with Bo. We've got some wonky charts, too," the first post reads. "Because to us, those are actually kind of exciting. And yes, of course there will be GIFs."

The post notes that the White House is also on FacebookTwitter, and YouTube, but it doesn't even mention the Pinterist page.

Rachel Weiner covers local politics for The Washington Post.
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