FCC cracks down on robocall telemarketers


FCC Chairman Julius Genachowski. (Mark Wilson/GETTY IMAGES)

The Federal Communications Commission on Wednesday unanimously approved rules that require “robocall” services — pre-recorded and automated marketing calls — to first gain written permission from consumers before blasting them with surveys, promotions and ads over landline and cell phones.

The agency said political campaigns, charities and informational services about school closings aren’t covered by the rules. The FTC and FCC say the calls aren’t considered commercial marketing and are not covered by federal rules or applied to the national Do Not Call registry.

The agency said it is eliminating a loophole that allowed telemarketers to call users who have bought services or products from the firm.

Telemarketers will also have to provide ways for consumers who pick up the robocalls to opt-out of future calls by the marketer.

“Consumers by the thousands have complained to us, letting us know that they remain unhappy with having their privacy invaded and their time wasted by these unwanted calls,” FCC Chairman Julius Genachowski said in a statement.

Related:

FCC votes for fund broadband service for low-income homes

FCC, wireless companies announce self-regulatory bill shock program

Cecilia Kang is a senior technology correspondent for The Washington Post.

business

technology

Success! Check your inbox for details. You might also like:

Please enter a valid email address

See all newsletters

Comments
Show Comments
Most Read

business

technology

Success! Check your inbox for details.

See all newsletters