The Washington Post

Md. GOP leader has very simple fundraising advice

If you need money for a political campaign, just ask for the cash. (Reuters)

Sometimes you get such obvious advice for a problem that you wonder how you ever made it in the world without thinking of the solution first.

Take Alex Mooney’s advice for how to raise money for a political campaign. Mooney leads Maryland’s Republican party, and he knows a little something about raising money, having won three terms as a state senator.

Raising money in campaigns is hard work: Depending on the size of the race, there are fancy dinners to host, poignant letters to write, persuasive robocalls to record. But what if there was another way? What if you dropped all the equipment and pretense that surrounds fundraising and, you know, just flat-out asked for money?

“The reason I have been so successful is that I ask. But just like you are not supposed to talk about politics and religion, the same applies to money,” Mooney told the Gazette. “Asking for money — in any situation — is so uncomfortable. You really have to humble yourself.”

Jennifer Dougherty, Frederick’s former mayor, apparently finds that the ask goes down better with caffeine.

“Every candidate handles it differently,” she told the paper. “I find it better to be face-to-face, for coffee usually. Technically, it is the simplest way.”

The simple ask advice brings to mind a Spinal Tap bit that offers similar wisdom. Enjoy.

Michael Rosenwald is a reporter on the Post's local enterprise team. He writes about the intersection of technology, business and culture.


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