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Posted at 12:01 AM ET, 04/16/2012

‘Chin jobs’ jump in popularity

Move over, breasts. Outta the way, eyelids. Chins are what’s in.

A report issued Monday morning by the American Society of Plastic Surgeons offers insights galore into the world of plastic surgery.

Some 13.8 million cosmetic procedures were performed last year, plus 5.5 million reconstructive plastic surgeries to remedy lacerations caused by dog bites and other injuries, remove tumors and fix scars.

But while breast augmentation, nose reshaping, liposuction, eyelid surgery and facelifts remain the most popular cosmetic surgical procedures, the real up-and-comer among cosmetic plastic surgeries is chin augmentation. “Chinplants” saw a bigger bump in popularity over the past year than any other cosmetic plastic surgical procedure, with the number of such surgeries increasing by more than 70 percent from 2010 to 2011.

Press materials announcing the report’s release (including this video) note that the rise of video chatting has afforded many people the opportunity to stare at their own chins, and they’re not liking what they see.

That increased awareness of double chins and general sagginess around the jawline has likely contributed to the 71 percent jump in chin-related plastic surgeries in 2011 compared to 2010, the press materials say. Last year, 20,680 “chinplants” were performed to create sharper jawlines, which the press materials suggest contribute to patients’ feeling they look younger and more authoritative.

Other highlights from the report:

- Far more women than men get cosmetic plastic surgery: 91 percent of procedures are performed on women versus 9 percent on men.

- Nearly half (48 percent) of all cosmetic surgical procedures are performed on people ages 40 to 54.

- Compared to 2010, fewer women in 2011 had their noses reshaped or their eyelids lifted, but more had breast augmentations and liposuction. The number of tummy tucks among women remained steady at 111,000.

- Compared to 2010, fewer men in 2011 had their noses reshaped, their eyelids lifted or liposuction performed. But 8 percent more men had breast reductions, and 3 percent more men had facelifts.

- The average price charged for breast augmentation last year was $3,388; for a facelift, $6.426 and for a chin implant, $1,851.

- In 2011, more than a billion dollars -- $1,040,725,840 -- was spent on breast augmentation surgery. Just over $38 million was spent on chin augmentation.

- All told, a whopping $10,434,350,360 was spent on cosmetic procedures, including noninvasive procedures such as Botox injections, chemical peels and microdermabrasion.

By  |  12:01 AM ET, 04/16/2012

Tags:  Cosmetic surgery

 
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