Obama adviser says People magazine ‘equally important’ as political media

August 19, 2012

President Obama's deputy campaign manager, Stephanie Cutter said Sunday that entertainment media like People magazine and Entertainment Tonight are just as important as the national political press in the 2012 campaign.

Republicans and the media have complained about the president's lack of dialogue with the national media even as he sits down with People and "ET." Cutter suggested little will change in the days and weeks ahead and that those outlets serve an equally important role in the campaign.

"I don't think that they're more important, but I think they're equally important," Cutter said on CNN's "State of the Union." "I think that's where a lot of Americans get their news. And I think the president's going to continue doing that."

Republicans have complained recently that Obama hasn't held a press conference in about two months. They also pointed to an interview he did with the local media in New Mexico in which he weighed in on a series of pop culture topics, including Carly Rae Jepsen's song "Call Me Maybe" and whether he preferred red or green chiles.

Cutter noted Sunday that Obama feels it's important to talk to the local media and communicate with voters through other means.

On a separate Sunday show appearance, former White House press secretary and Obama campaign senior adviser Robert Gibbs also defended the lack of national media availability.

"I've spent a little bit of time in the press room; the White House press corps has good questions, but so do local TV stations in Iowa and Colorado and Ohio who regularly get to ask the president questions," Gibbs said. "The notion that this president is not doing interviews is ridiculous."

Aaron Blake covers national politics and writes regularly for The Fix.
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