People Magazine’s worst selling issue this year? The one with Hillary Clinton on the cover.

December 16, 2014

In June, Hillary Rodham Clinton appeared on the cover of People magazine for the first time in more than a decade. Real people, not the magazine, talked about what the article might mean for 2016. They talked about whether Clinton was using a walker (she wasn't). They talked about people talking about whether Clinton was using a walker (She still wasn't).

What they didn't do was buy the magazine. According to a report from AdWeek on Monday, the June 16 issue of People featuring the former first lady and senator was the magazine's worst selling of 2014 with 503,890 copies sold. The magazine's best-selling issue --1,169,800 copies -- was the one featuring Robin Williams after his death in late August. AdWeek said that celebrity weeklies saw poor performances with issues that featured the Kardashians and Beyonce on the cover.

It has not been a good year for Hillary Clinton and print media. Her book, "Hard Choices," also failed to sell as many copies as initial estimates assumed it would.

Thanks for tuning into another episode of, "Why are you reading this, Americans would rather do anything than think about politics.

 

 

Jaime Fuller reports on national politics for "The Fix" and Post Politics. She worked previously as an associate editor at the American Prospect, a political magazine based in Washington, D.C.
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