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The Insiders
Posted at 01:55 PM ET, 07/16/2012

The most effective political ad of 2012 so far

If I were in the Romney campaign, this ad would make me sick to my stomach. It shows that the Bain story not only continues, but is gaining momentum as a defining issue for Mitt Romney.

A politically sagacious friend of mine told me months ago that the Obama campaign had a story to tell about Bain that would unfold over months, and just when Romney was getting a handle on one charge, the next one would explode. Looks like he was right.

By  |  01:55 PM ET, 07/16/2012

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