While there had been minor changes since the 2011 update that are preserved in an archive page, the policy that goes into effect on Friday looks much different, even if the substance is much the same. Most, but not all, of the legalese has been stripped out -- and it's housed on an interactive page with subheadings rather than appearing as a long text document.
"We wanted our new policy to be easier to read and understand, so we've built out a new interactive page that puts this into a simpler, shorter format with plain language (or as plain as we can)," explained Lubin.
But as some things changed, more policies stayed the same -- albeit explained in simpler terminology.
President Obama's election campaigns were known for being tech savvy, and the administration has tried to leverage similar tactics -- even launching the first "Office of Digital Strategy." It currently runs pages on over two dozen different third party sites, including seven Facebook pages and over 40 Twitter handles.