More than 11 million people watched as, for one brief shining moment, “The Voice” was not all about Christina Aguilera. That’s when Maroon 5 frontman Adam Levine’s protégé, Javier Colon was named winner of the NBC singing competition’s first season.
Yes, once again a guy wins a made-for-TV singing competition, beating all the chick finalists — just like Fox’s “American Idol.”
In this case, Javier beat three chick finalists, who were protégés of the show’s other three mentor/judges: Aguilera, Cee Lo Green, and Blake Shelton.
Colon has landed a recording contract with Universal Republic Records, $100,000 and a “starring spot” on the Voice tour.
Aguilera’s protégé Beverly McClellan wasn’t even runner up – that honor went to Dia Frampton, of Team Blake.
Vicci Martinez was Cee Lo’s candidate.
NBC noted the more than 11 million who watched the finale is the network’s biggest audience in the Wednesday 8 p.m. timeslot since the previous season finale of America’s Got Talent on Sept. 15 of 2010.
Speaking of “Talent,” an episode of that reality show’s next edition, following the “Voice” finale, logged 14 million viewers, and clocked its biggest non-finale Wednesday number among the 18-49 year old viewers advertisers covet in nearly five years – since July of that franchise’s very first season.
But only 6.5 million viewers viewers stuck around for the 10 p.m. debut of NBC’s new reality series, “Love in the Wild,” though the network wants you to know that’s 30 percent better than its average in that timeslot last summer.