The capsized Costa Concordia cruise ship which ran aground off the west coast of Italy.
(GIAMPIERO SPOSITO - REUTERS)
We have a ratings victor in The Great Costa Concordia Dueling Disaster Documentary Derby.
Discovery’s Costa Concordia documentary has slid past National Geographic Channel’s Concordia disaster doc. The premiere of Discovery’s “Cruise Ship Disaster: Inside the Concordia,” last Sunday averaged 1.83 million viewers.
One week earlier, the premiere of National Geographic’s “Terror at Sea: The Sinking of the Concordia” clocked 1.2 million viewers, according to numbers-crunching Nielsen.
In fairness, Discovery is available in nearly 50 million more homes than NatGeo. But the so-called coverage rating for Discovery’s documentary finished 24 percent above NatGeo’s docu. Oh, and Nat Geo’s cruise-ship disaster numbers still represent a big ratings spike for that network. (So, yes, in truth, everybody sorta wins.)
The cruise ship Costa Concordia ran aground off a Tuscan island in January, killing at least 17 people.
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