Facebook redesigns News Feed, officially adds Ticker

September 20, 2011

Facebook is making even more changes to its Web site head of what’s rumored to be a major redesign of the site at its f8 Developer Conference next week.

Within the next week, users will see revamped news feeds that highlight “important” stories, according to Mark Tonkelowitz, an engineering manager at the social network.

“Now, News Feed will act more like your own personal newspaper,” he wrote on the company’s blog, explaining that news will come in a single stream with “top photos and statuses” featured at the top of the news feed. In a video describing the change, the company said that it will also be easier for users to hide stories they don’t want in their news feeds. The site will also mark “Top Stories” with a blue mark in the corner of the update. The company did not immediately respond to a request for comment on how it determines which posts are the most important or interesting to individual users.

Facebook also said in its announcement that the News Feed will judge which stories to show you based, in part, on how frequently you visit the site.

“If you haven’t returned in a week, you may want to see a summary of top stories first,” the company’s post said. “If you’ve already visited several times that day, you probably care more about recent news.”


The News Feed will now mark "Top Stories."

The site is also officially rolling out the Ticker — a feed in the top left-hand corner that gives users chronological, real-time updates in a manner similar to the old News Stream.

The updates come as rumors have circulated about a “major redesign” that will be unveiled at this week’s conference, according to Mashable. While the report provided few details on what the new profiles will look like, the blog said that the design is aimed at getting users to stay on their profiles for longer periods of time.

TechCrunch reported that the redesign will include new “Read,” “Listened” and “Watched” buttons along with the “Like” button, and that Spotify and Turntable.fm execs are scheduled to speak at the conference.

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Hayley Tsukayama covers consumer technology for The Washington Post.
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