Going back to its roots as “Twttr” — the original name of the service — the micro-blogging site joked that it will eliminate vowels on its site for more efficient conversation — though the company will continue to provide “y” free of charge, since it pulls double-duty as a vowel and a consonant. For those who just can’t bear to lose their vowels, the company offered a premium vowel service for a $5 monthly fee.
The joke is pretty detailed, with Twitter saying these changes won’t apply to languages that don’t use roman characters and even launching a converter site for those who want to see what their messages would look like without any of those all-important five letters.
Actually, cutting out vowels would make messages a little more Twitter-friendly . . . but much hrdr t ndrstnd.
Hulu also joined in the fun again, by promoting fictional television shows, such as the Bart Simpson favorite, “The Itchy and Scratchy Show,” and 30 Rock’s tongue-twisting fake show, “The Rural Juror.”
Clicking on the shows’ links — which also include “Mock Trial with J. Reinhold” from “Arrested Development” and “Inspector Spacetime” from “Community” — will take you to a clip from each show.
Google, arguably the king of Web site April Fool’s Day pranks, launched several jokes, including:
- The announcement that it would no longer be accepting submissions for its YouTube contest and releasing a video saying that the site has been engaged in an eight-year competition to find the best video on the Web. YouTube trotted out several of its biggest stars as “judges” for the contest and said it will take a 10-year break to review all the entries. The winner gets to have his or her video played on YouTube, plus a sweet clip-on mp3 player and $500 for the “next creative endeavor.”
- Google Nose, a scent-based mobile search engine that lets users search for smells such as “wet dog” or “self-driving new care smell” in a “15 million scentabyte database.” The video announcing the service parodies Google’s usual dramatic, musical product announcement, and shows interviews with project managers and engineers. The company is nothing if not self-aware.
- A new layer in Google Maps that leads you to hidden treasure buried by William “Captain” Kidd, launching a stylized and interactive map of the world.
- Gmail Blue — perhaps a veiled shot at Microsoft?— which is trumpeted with a (highly produced) video announcing that Google will make Gmail, well, blue.
As a lead designer on the fake project enthusiastically shares in the introduction: “You write in the body of the e-mail; the font comes up blue. You don’t have to make it blue. It is blue. It just is blue.”
- Google Wallet Mobile ATM, an old-school approach to mobile payments: When you plug in the device to your smartphone, it dispenses cash.