Microsoft briefly posts Surface pre-orders, reveals pricing
By Hayley Tsukayama,
Microsoft has been touting its Surface tablet since June, but it gave users the first glimpse of its price tag Tuesday.
A pre-order page for the company’s Surface tablets appeared briefly on the site Tuesday morning, quoting a starting price of $499 for the tablet’s 32GB version. To include the tablet’s keyboard cover, the page indicated, users will have to shell out an additional $100.
The 64GB version of the tablet, the page indicated, cost $699 with the cover included.
As the Verge reported, the page appeared early this morning before being taken down. Microsoft did not immediately respond to a request for comment .
Assuming that the prices posted briefly to the Microsoft store are correct, that gives the Surface the same starting price as the iPad, with twice as much memory and a larger screen.
Microsoft has already begun promoting the tablets with ads in subway stations and a television spot or two.
The devices won’t actually hit shelves until Oct. 26, when the company also pulls the trigger on its new operating system, Windows 8. The software is already up for pre-order online for $70, though you’ll get a hefty discount to $40 if you wait until Oct. 26 for the digital download.
According to a report from the Wall Street Journal, the company is planning to roll out between 3 million and 5 million units at launch, which the report says is comparable to the initial rollouts for the Nexus 7 and Amazon Kindle Fire.