Pebble smartwatch: Now coming to a Best Buy near you


Eric Migicovsky, CEO of Pebble, displays his company's smart watch in Palo Alto, Calif., Tuesday, Feb. 12, 2013. This new watch not only tells time, but also connect to smart phones within 10 meters. (AP Photo/Marcio Jose Sanchez) (Marcio Jose Sanchez/AP)

The Pebble smartwatch, the Kickstarter-funded wearable tech gadget that can hook into your iPhone or Android phone, is hitting store shelves at Best Buy on Sunday, the company announced on its forums Tuesday.

The initial batch of watches at Best Buy — to paraphrase the old joke — will be available in any color you want, as long as its black. “Jet Black,” to be precise.

While the Pebble watch comes in five colors, for now the others will only be available through the firm’s Web site, though the red version of the watch will head to Best Buy in August. Picking up a Pebble this weekend will set you back $149.99, but put you ahead of the wearable tech adoption curve.

The company began shipping the devices to its early backers and has been courting developers to build apps that work with the wristwatch through users’ phones. Apps might include some that hook into your phone to display notifications, set off alarms, track how far you’ve run and push your messages to your wrist.

Pebble doesn’t have a lot competition in this space right now — though Sony did recently announce a second version of its SmartWatch — but with rumors that Apple, Samsung and Microsoft are also looking with interest at the possibilities of users’ wrists, chances are it won’t stay that way for long.

Related stories:

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Innovations: The kick crowdfunders don’t deserve

Apple’s ‘iWatch’: Where do you want your wearable?

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Hayley Tsukayama covers consumer technology for The Washington Post.
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