It looks like Twitter may have an even brighter future given that it’s the social network of choice for Apple’s latest operating system Mountain Lion. VentureBeat.com reports:
Apple has integrated Twitter into OS X Mountain Lion, the next-generation operating system for Macs announced Thursday and slated for summer release. The decision has profound implications for Twitter and will, should recent history repeat itself, help it dramatically increase signups and tweet volume across the world.
Twitter will be backed into the new Mac operating system in much the same way that is weaved into the iPhone, iPod touch, and iPad experience today.
After signing into Twitter once, members can tweet links, photos, and content from the share button built into Apple’s Safari, Notes, Reminders, Photo Booth, and iPhone apps, and from third-party apps that update to support the integration. Twitterers will also receive notifications for Twitter mentions and direct messages on the desktop, and notifications will appear in the new Mountain Lion Notification Center.
If this all sounds trivial, consider that Twitter is attributing an enormous amount of its recent new user and tweet volume growth to iOS integration.
“iOS 5 makes Tweeting easier than ever,” a Twitter spokesperson told VenterBeat Thursday. “Since the launch we’ve seen signups more than double and the number of Tweets sent increase over 90 percent.”
Apple released iOS 5 with Twitter integration in October 2011. Four months in, Twitter is clearly reaping the benefits of being the favored social network. As I said at the time, “It’s as if Apple reached down in a God-like fashion, grabbed Twitter with its almighty hand and lifted it up to the social networking heavens.”
Meanwhile, users of older Macs are wondering if they will be able to get their hands on the latest version of Apple’s operating system. The Verge reports:
When news of OS X 10.8 hit the internet yesterday, owners of older Macs collectively held their breath while they waited to hear if their machines would work with the new operating system. Well, The Unofficial Apple Weblog has posted an unofficial list of which Macs are supported under the current developer build of Mountain Lion. Here's the list:
• iMac (mid 2007 or later)
• MacBook (13-inch Aluminum, 2008), (13-inch, plastic, Early 2009 or later)
• MacBook Air (Late 2008 or later)
• Mac Mini (Early 2009 or later)
• Mac Pro (Early 2008 or later)
• Xserve (Early 2009)
So why are older Macs not being supported? Guesses are circulating that Intel's older GMA 950 and GMA X3100 integrated graphics processors might be to blame. However, since Macs with ATI Radeon and Nvidia GeForce solutions currently run Lion but won't run this Mountain Lion build, we think there's more to the story. The late 2006 iMacs (ATI Radeon X1600) and MacBook Pros (Mobility X1600), as well as the original Mac Pros (Nvidia GeForce 7300) are all on the chopping block too — at least for the time being. It bears repeating that this is not an official list from Apple, and that it only covers incompatibilities with the current developer build of OS X 10.8. The list could easily change in the months leading up to the OS release.
According to VentureBeat.com, the release of Mountain Lion is also showing how Apple is failing with the cloud. VentureBeat.com writes:
Apple is making a big deal about how its just-announced Mountain Lion operating system comes with built-in iCloudsyncing and storage. But if you cut through the deafening hype, iCloud is still a woefully limited solution that most consumers and businesses should not take seriously yet.
As much as I commend Apple for prioritizing the cloud by integrating iCloud into Mountain Lion, Apple has instead only spotlighted how it is still way behind the competition when it comes to cloud services. Competitors such as Dropbox, Box, and SugarSyncall have a serious edge on iCloud when it comes to file management, platform availability, and sharing files. Google is also likely to enter this fray soon with its own Drive cloud storage product, and we expect it will be competitive too.
Before we delve into just how iCloud is lacking, a little more background on the service: iCloud essentially helps complete Steve Jobs’ vision of a truly connected Apple ecosystem. iCloud users have an automated system for backing up photos, documents, bookmarks, and other files — as long as they stay within Apple hardware and software. To start an iCloud account, you can enable the service in iOS 5 on an iPhone or iPad or inside of Lion OS X. There is also an undercooked Windows-based control panel that works for Vista and Windows 7 OSes. More than 100 million Apple users have signed up for iCloud thus far.
Now, iCloud is getting more hype than before because it will be integrated inside Apple’s next OS. iCloud gets name-checked in the third sentence of Apple’s press release announcing the new Mountain Lion OS, saying, “Mountain Lion is the first OS X release built with iCloud in mind for easy setup and integration with apps.” The company also notes: “Mountain Lion uses your Apple ID to automatically set up Contacts, Mail, Calendar, Messages, FaceTime, and Find My Mac. The new iCloud Documents pushes any changes to all your devices so documents are always up to date, and a new API helps developers make document-based apps work with iCloud.”
Sounds pretty decent so far, right? Yes, until you realize the limitations. First, to get any serious benefit, you must have all Apple devices and not a mix like the majority of users. Those documents that sync across your Apple devices, at this point, have to be from Apple’s iWork suite, which not everyone has or wants to use. And how long before the document creation or editing app you want to use will have iCloud support?