Subscription model to be implemented over multiple weeks
The Washington Post today announced that its metered subscription model will be phased in over a period of several weeks beginning June 12. The Post plans to implement the meter to random selections of readers to ensure they have the best possible experience.
The metered model will initially require a paid subscription after 20 articles or multimedia features have been viewed per month. Digital packages will be priced at $9.99 per month for access to the desktop and mobile web and $14.99 for the Digital Premium package, which also includes access to all of The Post’s custom apps.
“Over the coming months, we will learn more about how everything is working, listen to reader feedback and modify our model accordingly,” said Katharine Weymouth, Publisher, The Washington Post. “There is going to be a great deal of experimentation ahead to strike the right balance between ensuring access to critical news and information and building a sustainable business.”
Home delivery subscribers will continue to have complimentary access to all of The Post’s digital products. Access to The Post’s homepage, section front pages, videos and classified advertising will not be limited for any readers.
Students, teachers, school administrators, government employees and military personnel will have unlimited access to The Post’s digital content while in their schools and workplaces. In addition, visitors who come to The Post through search engines or shared links will still be able to access the linked page regardless of the number of articles they have previously viewed.