Cheerios Super Bowl commercial counts on family

Cheerios brings back the mother, father and daughter from the company's "Just Checking" ads for its Super Bowl spot. (Courtesy of Cheerios)

The Product: Cheerios

The Premise: A dad uses Cheerios and simple arithmetic to explain to his daughter, Gracie, that she’s about to get a sibling.

The Punchline: Gracie is one step ahead of dad — she uses Cheerios to do some addition of her own, and negotiate for a puppy.

The Verdict: Cheers to Cheerios for bringing back the interracial family from their previous ad, which drew such vitriol on YouTube that General Mills had to shut down the comments. This is a sweet little update to their story.

See more Super Bowl commercials on Post TV.

Maura Judkis covers culture, food, and the arts for the Weekend section and Going Out Guide.



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Maura Judkis · February 2, 2014