The Washington Post

Yo will save your life, and 14 other absurd reviews of the world’s silliest app

(Screenshot) (Screenshot)

In case you’ve been under a rock or just focusing on things that actually matter, the app Yo has taken off in the past week. The simple app lets users send a “Yo” as a push notification to their contacts. That’s the entire app. There is nothing else.

The simplicity and absurdity have helped rocket it to popularity (1 million users?!). That’s led to hundreds of silly reviews in Apple’s App Store, where Yo is raved about as everything from a cure for cancer to mankind’s greatest creation. We probably haven’t seen such an outpouring of mock enthusiasm since the infamous three-wolf T-shirt. Here’s a sampling of those five-star reviews for Yo:

“The phrase ‘world-changing genius and perfection’ gets thrown around a lot these days, but here’s a case where the term is clearly an understatement.” — Wordophile

“The feelings I have for this app are indescribable. Is this love? Fascination? An obsession?” — Jamiejsnpo

“The printing press. The car. The plane. Yo. This app will go down in history as the greatest innovation of the 21st century.” — LinkOrlando

“It’s gotten to the point where I exclusively communicate with the outside world via this app. Yo has torn apart every fabric of my being and rebuilt my life from the ground up; I am twice the man I was and living the dream.” —  John C Mayer

“You bet I’ll deactivate my [Facebook], Twitter, Snapchat, email and credit cards for this app. Because it does it all.” — CC234

“Speaking is now unnecessary and obsolete- Yo is all I’ll ever need.” — Yo.guys

“Yo is much more than just an app. It is a flower blossoming in the peak of springtime.” — Bobo90719

“Finally we can all eliminate that outdated thing called language!” — californiacoast

“This app has changed my life. Before I downloaded Yo, my dog and I could not carry out conversations. There was a complete language barrier where neither of us could comprehend each other in the slightest. Since downloading Yo, Petey and I talk all day and night.” — Hussgert2

“Yo has made it possible to finally communicate with dolphins. All you have to do is Yo them…. Now my best friend just got married to a 9-year-old male dolphin because of Yo. They are very happy together.” — Smash hit lover

“We no longer need intellectual discussion. We no longer need language. This is the next stage of human evolution.” — Adam9812

“I’m starting to see unicorns in my dreams…. This is an app of a lifetime.” — jerlammy

“wow such fun very life change” – -Pookie 513

“Yo gives people an outlet for their goodness to be spread unto the world.” — Fchhfkhdenbvuh

“The best thing about this app is the fake reviews.” — Ricky Brito

Related: Come on, Silicon Valley, you can come up with something better

Matt McFarland is the editor of Innovations. He's always looking for the next big thing. You can find him on Twitter and Facebook.



Success! Check your inbox for details. You might also like:

Please enter a valid email address

See all newsletters

Show Comments

Sign up for email updates from the "Confronting the Caliphate" series.

You have signed up for the "Confronting the Caliphate" series.

Thank you for signing up
You'll receive e-mail when new stories are published in this series.
Most Read



Success! Check your inbox for details.

See all newsletters

Your Three. Videos curated for you.
Play Videos
Don’t be ‘that’ sports parent | On Parenting
Miss Manners: The technology's changed, but the rules are the same
A flood of refugees from Syria but only a trickle to America
Play Videos
John Lewis, 'Marv the Barb' and the politics of barber shops
Kids share best advice from mom
Using Fitbit to help kids lose weight
Play Videos
This man's job is binge-watching for Netflix
Transgender swimmer now on Harvard men's team
Portland's most important meal of the day
Play Videos
5 ways to raise girls to be leaders
How much can one woman eat?
The signature drink of New Orleans
Next Story
Vivek Wadhwa · June 23, 2014

To keep reading, please enter your email address.

You’ll also receive from The Washington Post:
  • A free 6-week digital subscription
  • Our daily newsletter in your inbox

Please enter a valid email address

I have read and agree to the Terms of Service and Privacy Policy.

Please indicate agreement.

Thank you.

Check your inbox. We’ve sent an email explaining how to set up an account and activate your free digital subscription.