On Background  ·   November 8, 2013

A more transparent shade of pink

- Former NFL cheerleader and cancer survivor Bobby Shay Lee and Lin MacMaster of the American Cancer Society each discuss the value of greater transparency from the NFL following a report that only about 8 percent of sales from the its pink merchandise go to cancer research. ()

- Former NFL cheerleader and cancer survivor Bobby Shay Lee and Lin MacMaster of the American Cancer Society each discuss the value of greater transparency from the NFL following a report that only about 8 percent of sales from the its pink merchandise go to cancer research. ()

A more transparent shade of pink (2:08)

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