The new cartographers

(3) Lincoln-DearbornFactory-0810_690px MapBox Reimagines Cartography Through Community “Since 2005, the world has been consolidating around mainly one map. We look forward to undoing that in the near future.” – Eric Gundersen, CEO of MapBox In a garage in Washington DC, startup MapBox is changing the way we see the world. The 30-person team of engineers and designers […]

The new cartographers

MapBox Reimagines Cartography Through Community “Since 2005, the world has been consolidating around mainly one map. We look forward to undoing that in the near future.” – Eric Gundersen, CEO of MapBox In a garage in Washington DC, startup MapBox is changing the way we see the world. The 30-person team of engineers and designers […]

Materializing the motorcar

  Not everyone sees the inside of a luxury car. Luxury drivers know that it’s not just the exterior design or engineering that matters, but also the fine details within that make a difference in the driving experience. Those people want to be surrounded by what inspires them for the most important time they spend […]

Above and beyond

  Leading a creative life is much different than one experienced by a non-creative type. Take for example the contraction, “Can’t.” A creative person doesn’t understand its meaning. They are not stalled by its negativity. Nor are they trumped by the difficulty, no, the necessity to overcome barriers. Len Olson, Lincoln Master Digital Sculptor, doesn’t […]

Inspirations in clay

  A relatively new positive psychology theory suggests people experience an unmitigated sense of focus and complete absorption when performing an activity they’re fond of. It is a theory oft referred to as creative flow. Lincoln Senior Sculptor Shawn Fairall knows all too well of this theory. As he translates designers’ 2D sketches into his full-size […]

The Journey from pen to metal

  The creative process is not about first instincts. Those are the thoughts that divert from true innovation. Andrea Di Buduo, the Italian-born Exterior Design Manager for Lincoln, tries not to rely on his first impulse when he takes pen to paper. If he comes to his sketchpad with a pre-conceived idea, it’s probably already […]

Meet the artisans of Lincoln

  Despite popular belief, cars are not made by machines alone. They are not stamped from steel, one by one in a cold factory, as an industrialist march thrums triumphantly in the distance. While yes, it is true that machines assist in the process of building cars, it is the human hand, the heart, and […]