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Video Lead-In Ads

Product Description
Video ads appear before WPNI videos. They can be in the following formats: GIF/JPG, Flash 5.0, and/or video format. If supplying video in video format, please supply WPNI with the video, already edited, on a Beta SP (not digital), DVCPRO (digital format on tape, cannot be emailed), MINIDV (same), VHS tape.


File Specs
•Video Length: 15 seconds max.
•Size 320x180 or 320x240


Max. File Size
N/A as the video will be streaming and a file size max does not apply


File Formats
•GIF/JPG, Flash 5.0, and/or video format.
•Video on Beta SP, DVCPRO, MINIDV, VHS tape. Video must already be edited and ready to run. WPNI will encode the video
•Other files formats accepted on a case by case basis - please contact your technical contact for prior approval first


Accepted Location within Site and on Page
Ad will appear within the video player on appropriate WPNI video pages prior to editorial video.


Technical Requirements
We offer streaming download, not progressive download.
•Format: on washingtonpost.com, Flash; on Newsweek.com, Flash
•Video Codec: Sorenson
•Audio Codec: MP3
•Max Bitrate: 400K
•Max Framerate: 15 frames/second


Video Ad Interaction
The streaming video ad is clickable and has pause, play and mute buttons. Can allow 3rd-party tracking/click-tags. Cannot allow 3rd-party research studies.


Companion Unit
•Size: 234x60
•Max File Size: 8K, Flash allowed
•Max 15 seconds
•Can be 3rd party served


Back to Advertising Specifications

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