washingtonpost.com  > Print Edition > Business

Half-Life 2's Real Battle

Theft, Lawsuits Made Getting It to Market A Daunting Task

By Mike Musgrove
Washington Post Staff Writer
Tuesday, November 16, 2004; Page E01

If the video game industry is beginning to rake in revenue that rivals the movie industry, it's also beginning to accumulate Hollywood-like headaches.

Both industries have to worry about attracting star talent, containing rising production costs and stopping hackers who freely trade their products online. And, of course, there are the lawsuits. For a game designer these days, coming up with the flashy technology that will impress jaded fans is only part of the job.

_____Video Game Coverage_____
Halo 2 Ready to Run Rings Around Video Game Industry (The Washington Post, Nov 9, 2004)
Microsoft Plans Heavy Hype for 'Halo 2' (washingtonpost.com, Nov 8, 2004)
Story Archive

Take Half-Life 2, a hotly anticipated computer game that arrives in stores today. The title features the latest adventures of a character named Gordon Freeman, a scientist who's going to save the world from aliens with the help of a stack of cool weapons and a couple of friends.

With a list price of $54.99, Half-Life 2 is widely expected to sell millions of copies (the original Half-Life sold 8 million since its 1998 release). But getting the fearless Freeman on retail shelves has been a bit of a slog. Hackers at one point stole the source code to the game by breaking into a computer at Valve Corp., the game's developer, forcing delays. Development was further slowed by a fitful creative process as game designers tried to come up with a worthy sequel. And all the while, Valve and its publisher have been entrenched in an ongoing legal battle, squabbling over issues such as late payments and which party has the right to sell Half-Life to Internet cafes.

The troubles are largely a reflection of how valuable the Half-Life franchise has become. The game was one of the original first-person shoot-'em-ups that incorporated a story line and created a game world that felt more interactive than the settings in other shooter games.

Unlike, say, Doom, players had to recruit in-game characters such as scientists and security guards to be successful, and not every problem could be solved with the blast of a virtual firearm.

"People responded really well to even the small steps we took to integrate character and story into a game," said Valve founder Gabe Newell in an e-mail. "They liked the cinematic feel -- the richer and more immersive experience."

Newell had worked for Microsoft for over a decade before leaving to start his own game company in 1996. To help create a story line that would draw players in, Newell hired a science-fiction novelist among his team of programmers. When Half-Life became a hit, its style was quickly copied by other game makers.

This year there are scores of games, such as Halo 2, that feature top-notch storylines, professional acting talent, great music and immersive worlds, and nearly all of them owe some debt to Valve and Half-Life.

The imitators have in turn put pressure on Valve to top its own success, company officials said. When the original Half-Life was released, the company employed 20; it now employs 65, all working on Half-Life 2. Valve marketing executive Doug Lombardi figures that, with voice actors included, it took 100 people to create the new game.

Valve is privately held and would not comment on how much it cost to build Half-Life 2, but blockbuster titles these days are often costing in the neighborhood of $10 million to develop. Part of the reason is the need to hire proven talent and employ more sophisticated technology. The new title, for instance, has Louis Gossett Jr., Robert Guillaume and Robert Culp lending their voices. The programming in the new game is advanced enough to let players rip rooms apart with a weapon called a "gravity gun" or see the expressions on the faces of characters in the game -- advances that lead to more complex game scenarios and a more complex story.

In April 2003, after years of developing the game in secret, Valve showed off glimpses of its new game at a trade show in Los Angeles; the company announced to excited fans that Half-Life 2 would be out in September 2003.

But the deadline came and went with no game. Computer makers that specialize in gaming machines groused about stocking up for a demand that never came, and one computer graphics card company -- maker of a component designed to handle all the visual elements of complex computer games -- even timed the release of a new product to coincide with the game's original release date.

Fans, however, initially took the delay in stride. Newell is fond of criticizing an industry that regularly forces developers to push out games that don't feel quite finished in the interest of meeting a deadline. So when Valve missed its release date and made no immediate explanation, it did not have come as a complete shock to Half-Life fans.

CONTINUED    1 2    Next >

© 2004 The Washington Post Company