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Dialers' New Choice

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VoIP Options Answer the Call: Personal tech columnist Rob Pegoraro weighs in on Internet telephony services. (July 18, 2004)

The Internet calling experience is still clunky. Sound quality can be spotty, and it doesn't work at all if the high-speed Internet connection is down. But early adopters of the technology are willing to put up with a few glitches in exchange for big savings and the satisfaction of thumbing their noses at the nation's dominant regional telephone companies.

In an era in which consumers are used to picking television providers, cell phone providers, long-distance providers and Internet service providers, it seems anachronistic that there is still so little choice when it comes to basic local telephone service -- your dial tone. But consumers have had few options since 1876, when Alexander Graham Bell placed his epochal first call. Bell's father-in-law founded the company that eventually became AT&T Corp. It dominated telecommunications until 1984 when a federal judge broke the monopoly up into seven regional Bell companies and AT&T, the long-distance giant. Since that breakup, AT&T has been slowly reconstituting itself like some science fiction creature. The seven regional Bell companies have now consolidated into four, and analysts and industry executives anticipate mergers between local-service companies such as Verizon Communications Inc. and long-distance behemoths such as AT&T.

And now Internet phone service is emerging as a powerful alternative just as the consolidation appears to be building steam.

Most of the new firms don't own wires or telecommunications networks, just software that translates the sound of a voice into bits of data that zip over the Internet much like e-mails or instant messages. The companies offer savings but require users to install software and hardware on their own.

It was relatively easy for tech-savvy Abramson to bypass the traditional phone network and save money while he was in Europe. All he needed was his subscription to an Internet phone service, a special phone that plugged into his laptop, and access to his hotel's high-speed Internet connection. Once it was all hooked up (that took him less than five minutes), he could call anyone in the world.

He uses a similar setup in his home office in San Diego.

"I'm saving $200 a month," he said.

Do-it-yourself telephone service may still be too much trouble for most consumers, but the Internet-based technology is being adopted by bigger phone companies, including AT&T Corp., which is rolling out a similar service -- CallVantage -- across the nation.

A more significant threat to the dominant local phone companies such as Verizon and BellSouth Corp. could come from cable television companies that plan to use the same technology to offer phone service to their 70 million subscribers.

Time Warner Cable and Cablevision Systems Inc. have already begun to roll phone service out in some markets, creating a powerful triple threat for consumers who want to buy their cable television, high-speed Internet and telephone from a single company. Unlike the Internet start-ups and AT&T, the cable companies are offering phone service that looks and feels a lot more like traditional phone service, with installation and maintenance performed by trained technicians.

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