From Competitors to Trading Partners
Africans Adjust As Business Ties With China Grow
Washington Post Foreign Service
Sunday, December 3, 2006; Page A23
KANO, Nigeria -- The pasta factory that Umar Sani Marshall's family owns on the outskirts of this ancient city had not churned out so much as a single piece of macaroni in more than a year. The other former titans among Kano's once-mighty manufacturers were doing no better, producing mostly cobwebs as the city's markets overflowed with cheap imports from China.
So last month Marshall, 30, tall and wiry with rectangular, silver-framed glasses and a goatee, decided to forsake his legacy as scion of one of Nigeria's leading industrial families. He strapped $5,000 to his waist and flew off to Asia in search of a new kind of fortune, built not on making goods but trading them.
![]() Umar Sani Marshall, whose family had to close its factory in Nigeria, is dealing in cars and auto parts from China. (Photos By Craig Timberg -- The Washington Post) |
By the time he returned 12 days later, Marshall had started a new business dealing cars and auto parts, as a middleman between Chinese suppliers and Nigerian consumers. Along the way, he said, he found the kinds of profits that long have eluded Kano's manufacturers, and he learned a few lessons about how to work with Chinese businesses instead of competing against them.
"When you go there with the intention of buying socks, you will come back with a jacket and hat" as well, Marshall said, smiling as he pretended to place a top hat on his head.
His shift, from manufacturing to trading, mirrors a broader one across Nigeria and much of Africa. A 30-year experiment in building local factory capacity has faltered with declining trade barriers and rising global competition, most powerfully from China. African business leaders increasingly are staking their fortunes on old-fashioned extractive industries, such as oil production needed to fuel Asian industry, while also attempting to profit from the flood of finished goods coming in return.
Although the model stirs memories of the kind of economic relationships once common between European powers and their vassal states here, Africans say the Chinese at least treat them as equals and invest in infrastructure projects key to the continent's future.
At a recent trade summit in Beijing, officials from 48 African nations met with Chinese leaders, who promised to double aid to Africa while offering $5 billion in new loans. Already Chinese firms have built dams, roads, railways, port upgrades, mining facilities and telecommunication systems in Africa.
A Chinese company at the summit announced an $8.3 billion project to build a railway connecting Kano to the port city of Lagos. It will be paid for out of Nigeria's oil revenue, which is burgeoning in part because of rising Chinese demand. Overall, Africa's trade with China rose from $10.6 billon in 2000 to almost $40 billion last year. Projections are that it could reach $100 billion by 2010.
Signs of China's growing prominence on the continent are easy to spot in Kano, a bustling, thousand-year-old city of 3.5 million people that long was a regular stopover for trade flowing through the Sahara, whose sandy southern edge is nearby. Now the city's gaze has shifted to the Far East, with Chinese restaurants spreading across the city, Chinese goods filling shops and a Chinese-owned shoe factory employing more than 2,000 workers, more than any other private employer in northern Nigeria.
A decade ago, the Marshall family's shortcake factory had a similar number of workers and a powerful market position throughout northern Nigeria and into neighboring Cameroon, Niger and beyond. It is now closed, along with the family's pasta factory, victims not so much of competition as of government policies that made it difficult to import durum semolina, a key ingredient, Marshall said.
Business leaders here say the decline of Kano's manufacturers resulted from an influx of Chinese products as trade restrictions fell. Chinese companies had more modern machinery, more reliable sources of electricity and easier access to capital, said Saidu Dattijo Adhama, owner of a textile factory whose payroll has dropped from 335 workers to 24. The raw cotton produced by Chinese farmers, meanwhile, was stronger and yielded more fabric per pound.
"Without a little protection, if the Chinese bring their finished cotton to Nigeria, you cannot compete with them," Adhama said. "The gap is so wide that if you just allow them to come in, you are killing Nigerian companies."







