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If You Go by the Book, They're Icons

Gallo. Manischewitz. Iron Horse. In some respects, those three names in wine couldn't be more different. Yet they are united as the only wine brands among 250 American icons -- including Cadillac, Coca-Cola and McDonald's -- representing the "best-known and most-beloved" consumer brands in the co...
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By Karen Page and Andrew Dornenburg

 
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