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TV+Self-Help+Marketing=Bestseller

BECOME A BETTER YOU 7 Keys to Improving Your Life Every Day By Joel Osteen Free Press. 379 pp. $25 The theological heft of popular and telegenic Texas preacher Joel Osteen is a matter of debate. But this much is indisputable: His new book, Become a Better You, is a study in how to publish a bests...
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By Reviewed by Marcia Z. Nelson