DNC Is Not Duplicating the Fundraising Success of Party's Candidates
Sunday, May 25, 2008
In a banner fundraising year for Democrats, the struggles of the Democratic National Committee to stockpile cash are frustrating party leaders and complicating efforts to define Sen. John McCain, the presumptive Republican presidential nominee.
Sens. Barack Obama (Ill.) and Hillary Rodham Clinton (N.Y.) are raising record sums for their presidential bids, and Democrats in the House and Senate enjoy huge cash advantages over their Republican counterparts. But as of the end of April, the DNC had collected $22.8 million this year and had $4.4 left to spend; the Republican National Committee finished April with $57.6 raised and $40.6 million in its accounts.
DNC supporters say several factors have contributed to the shortfall. Among them, they say, are that the protracted race between Obama and Clinton has soaked up funds that would otherwise go the party committee; DNC Chairman Howard Dean's commitment to his "50 State Strategy" has been costly; and that House and Senate Democrats have aggressively pitched donors on efforts to expand their congressional majorities.
Whatever the cause, there is broad agreement that the DNC's cash position will put significant pressure on the party's nominee -- probably Obama -- to raise vast sums quickly for the national committee to compete with Republicans during the late spring and summer.
Hassan Nemazee, a finance co-chair for the Clinton campaign and longtime DNC fundraiser, said that without a nominee, the party's ability to raise money is severely limited.
"People are not going to give until that candidate puts in place an apparatus that allows for people to feel as though there is an institutional memory in place, so they know someone will remember they gave the money," he said.
One longtime party strategist familiar with the inner workings of the DNC went further, acknowledging that although raising money is always "a difficult thing during a primary" for the DNC, "there is serious concern about their complete lack of fundraising success."
DNC spokeswoman Stacie Paxton acknowledged that the lengthy nomination battle has posed problems for the party's fundraising. "Our mission is to elect the president," she said. "Donors to both campaigns have understandably been focused on helping their candidate win the nomination, not giving to the DNC. . . . We're confident our fundraising will take off."
Already, she noted, the party has brokered agreements with Obama and Clinton to create joint fundraising committees that will allow the party to sock away money for the fall campaign. The DNC will also hold a major fundraiser featuring Al Gore and organized by top fundraisers for both candidates at the end of this month in Manhattan.
The extended nomination fight appears certain to carry on at least until the end of the primary season, in early June, and has put the DNC in the unexpected position of carrying the fight to McCain (Ariz.) largely on its own. A high-ranking DNC official who spoke with The Washington Post on the condition he not be identified because of the sensitivity of the situation said he worries that the party's impaired financial condition is leaving it powerless to help define McCain.
"Both campaigns have expressed a desire for us to attack McCain," the official said. "We made a small media buy. But we simply cannot sustain the kind of advertising we need right now. We can't even sustain even a national cable buy for a month."
Financial records reveal that the DNC has spent $638,000 against McCain this year, the vast majority of which -- $600,000 -- was spent on two television ads that ran on national cable networks. The first questioned McCain's assertion that Americans are "better off" than they were eight years ago; the second hit him on the idea that U.S. troops could be in Iraq for 100 years or more.