Kyte Launches Turn-Key iPhone App Platform

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Jason Kincaid

TechCrunch.com
Monday, February 23, 2009; 2:59 AM

Given the incredible popularity of the iPhone, many entertainers (and the studios backing them) are eager to establish a presence on Apple's App Store, but don't necessarily want to invest in the resources needed to independently develop their own iPhone applications. Today Kyte has launched its iPhone Apps Framework - a turn-key solution that allows Kyte partners to create applications that can include video, live chat, and monetization options with a minimal amount of development costs. Alongside the launch of the new platform, Kyte is announcing five artists from IGA records who have already released their iPhone applications, including the following free apps [all iTunes links]: The All American Rejects, Keri Hilson, Lady Gaga, The Pussycat Dolls, and Soulja Boy Tell 'Em.

Besides Twitter feeds, RSS, and chat, Kyte also offers a listing of each artist's most recent videos taken using Kyte.tv's mobile phone video apps. And, perhaps most importantly for the artists, each app features a list of links to songs in the music section of Apple's iTunes store.

Kyte isn't the first company to launch a platform for branded iPhone applications. Other options include Infomedia's Mobile Syndication Solutions, through which MC Hammer built his app.