Offerpal Tries Out A New CEO. Shukla, Queen Of Scams, Is Out.

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Michael Arrington

TechCrunch.com
Wednesday, November 4, 2009; 2:34 PM

Offerpal Media, the central character in the Scamville drama, is changing CEOs. Anu Shukla is no longer the CEO of the company she cofounded. Veteran executive George Garrick, most recently the CEO of Mochi Media, is now the CEO of the company.

From the press release quietly announcing the change:

Offerpal Media, the leader in virtual currency monetization for online games, virtual worlds and social networks, announced today that George Garrick has been named chief executive officer.Garrick brings more than 25 years of experience in technology, advertising and consumer businesses to Offerpal Media. His track record of accelerating revenue growth and brokering strategic relationships with customers and partners will be critical assets in leading Offerpal Media.

I had an¿interesting public exchange with Shukla last week at the Virtual Goods Summit in San Francisco (see video at end of this post). I've also embedded it below.

She vehemently denied that her company's offers ever scammed users. Despite her defense of the industry, MySpace, Zynga, RockYou and others have since made significant policy changes to protect consumers from the types of offers Offerpal peddles.