Google Fully Embraces Realtime In Search Results

MG Siegler
TechCrunch.com
Monday, December 7, 2009; 9:05 AM

Today, at its Search Event in Mountain View, Google Fellow Amit Singhal took the stage to announce a big new feature for the search giant: Realtime. "It?s Google?s relevance technology meeting the realtime web," is how Singhal described it.

As we've learned over the past several months with Twitter Search, relevancy is perhaps the key to making realtime web search a pillar of the web. Google seems to believe it has cracked the code for this, and has been internally testing it for a while now. But starting today it's going live for everyone.

Singhal showed off the new feature by doing a query for "Obama." The results page shows results coming in in realtime. And yes, it works with Twitter. For example, Google's Matt Cutts tweeted something from the audience, and in popped in the results immediately. This is the first time any search engine has integrated realtime results into a standard page, Google says. Obviously, this is huge.

Google will offer realtime trends (it will be interesting to see how these compare to Twitter trends), and this new realtime search will work on both Android devices and iPhones immediately. Google says there are over a billion realtime documents a day that it will be looking at. This includes tweets, blog posts, and also information from sources like MySpace.


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