Media Notes: A look at Tucker Carlson's political Web site, the Daily Caller
"We need a roundup of the weirdness," Tucker Carlson shouted, walking past a row of young staffers hunched over laptops on the sort of cheap- looking teak tables that scream start-up venture.
The Fox News commentator launches his new Web site, the Daily Caller, on Monday. His partner is Neil Patel, a former Dick Cheney aide. His opinion editor is Moira Bagley, who spent 2008 as the Republican National Committee's press secretary. And his $3 million in funding comes from Wyoming financier Foster Friess, a big-time GOP donor.
But Carlson insists this won't be a right-wing site: "I don't feel guilty about or ashamed in any way of saying we'll cover the people in power," he says, dismissing the capital's Republicans as "totally powerless."
"Our goal is not to get Republicans elected. Our goal is to explain what your government is doing. We're not going to suck up to people in power, the way so many have. There's been an enormous amount of throne-sniffing," he says, a sly grin beneath the mop of brown hair. "It's disgusting."
When he announced the Daily Caller last spring, Carlson was more explicit about its ideology, telling Human Events the site would be "opposed to what's going on" under President Obama -- "a radical increase in federal power . . . a version of socialism."
Whatever its eventual coloration, Carlson faces a daunting challenge. Does the post-HuffPost world really need yet another political Web site?
Carlson, who started out as a Weekly Standard writer before becoming a cable pundit, says the site will be distinguished by original reporting, including his own. "One reason there isn't more reporting online is that it's really expensive," he says.
Beyond the 21-person staff at the office, a stone's throw from the White House, Carlson plans to attract top freelancers by offering them a share of ad revenue based on the traffic they draw. With mounting newspaper layoffs, "there are a lot of unemployed or semi-idled journalists out there who have experience that is amazing."
The Caller has tapped a number of down-the-middle journalists, including executive editor Megan Mulligan, who was the Guardian's Washington editor. Conservative politics "is not my thing," she says. "They knew what my background is." Mulligan says she signed up because of Carlson's open-mindedness: "He doesn't mind if people disagree with him. He's kind of his own man."
Carlson and Patel, who were roommates at Connecticut's Trinity College, hatched their scheme over dinner at the Palm after the 2008 election. They spent months pitching to venture capital firms.
Patel, who was nominated by the Bush White House to run the National Telecommunications and Information Administration -- he was never confirmed -- has a home in Jackson Hole, where Friess is based, and a friend arranged a meeting in September. Friess, an investment magnate and a Christian philanthropist, has donated $689,000 to Republican organizations and the Bush presidential campaigns over the last decade.
When they met for lunch, Carlson and Patel had funding offers from two sets of venture capitalists in Washington and Boston, who wanted to serve on various management committees. Before they finished their salad, they exchanged looks of amazement as Friess offered to match the $3 million, but without the bureaucracy. Two days later, they had a deal.