Dr. Ruth to boost D.C. tourism

Wednesday, January 13, 2010; 8:39 AM

Tourism officials are enlisting psychosexual therapist Dr. Ruth Westheimer to show off the playful side of the nation's capital and boost the local hospitality business.

Tourism officials say they're taking a cue from President Barack Obama and first lady Michelle Obama for their frequent date nights that have shown off D.C.'s restaurant and culture scene.

On Thursday, Dr. Ruth will be sworn in as the city's honorary secretary of the "Department of Love and Relationships." She'll help announce a new "stimulus plan" for the city's tourism business.

Organizers say a monthlong promotion in February is aimed at sparking new romances and relationships in the city.

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