By Holly E. Thomas
Sunday, January 23, 2011; W08
When the retail market needs a boost, color is key. As the economy began its downward slide, the experts at color-consulting firm Pantone sprang to action, picking a cheerful shade of golden yellow as the color of the year for 2009. For 2010, it was a brilliant turquoise pulled straight from a Caribbean coastline; for 2011, the designated hue is honeysuckle, a robust, vibrant pink. And retailers have gotten the message -- a crop of rosy goods are springing up, just in time for the blue days of winter.
Estee Lauder's new limited-edition scent, Wild Elixir, packages a woody floral fragrance in a sleek, architectural bottle. Notes of mandarin, purple freesia and genet flower add an energizing kick. $55 for 1.7 fl. oz. at department stores and www.esteelauder.com.
Crafted from quilted brocade, the Les Fêtes metallic Lily bag from Kate Spade is dainty and ladylike, but the cross-body chain and stud closure keep it from feeling too precious. $245 at Kate Spade (3061 M St. NW, 202-333-8302) and www.katespade.com.
A cult favorite, MAC Cosmetics's Pink Nouveau satin-finish lipstick adds a pop of youthful color on days when winter leaves you feeling washed out. $14.50 at MAC stores and www.maccosmetics.com.
Want to brighten a bathroom? A dose of honeysuckle and an abstract floral pattern will help; Marimekko's organic-cotton Unikko towel offers both. $59; call 212-628-8400 to order.
A little sporty, a little spicy: Adidas's Cambridge Pink Glitz sport watch combines masculine styling with feminine details. $75 at www.piperlime.com.