TV Column: Sheen keeps talking; CBS wishes he'd worked this hard 'for an Emmy'
Tuesday, March 1, 2011; 11:20 PM
Tuesday will be known as the day we heard from The Receiving End of Charlie Sheen's Scorched Earth Media Tour.
While Sheen continued to talk to pretty much any media outlet with a microphone - on Tuesday, he explained to Howard Stern that his "two goddesses" share a bedroom and that he has his pick of the litter each night, kind of like HBO's "Big Love," only without the separate houses - parties of the second part began massaging their side of the kerfuffle.
CBS chief executive Leslie Moonves, for instance, joshed to attendees at the Morgan Stanley Technology, Media & Telecom Conference in San Francisco that Sheen is "on the air quite a bit these days," adding that he wished the thespian "would have worked this hard to promote himself for an Emmy."
The decision to halt production on "Two and a Half Men" - the country's most popular comedy series - is "short-term financially . . . actually a gainer for us," Moonves noted.
That's because eight fewer episodes this season means eight episodes for which CBS does not have to pay Warner Bros. Television, which makes the show.
On Monday, for instance, CBS ran a "Men" rerun, even though it's the tail end of the February sweep ratings derby. It was the evening's most-watched program.
"It is a show that repeats very well," Moonves noted happily, while conceding that "repeats obviously get somewhat less revenue than the originals."
Moonves said he did not know what was going to become of the show next season, but added: "I hope it's back - we'll see."
CBS, like the other broadcast networks, will unveil next season's prime-time plans to advertisers in mid-May.
CBS and Warner Bros. Television shut down production on "Two and a Half Men" on Jan. 28 when Sheen announced he was going to enter rehab at Charlie Sheen's House, Calif. Production had been scheduled to resume this past Monday, but the two companies instead announced late last week that they'd shut down the show for the rest of this season. That came after Sheen attacked show creator Chuck Lorre in a tirade on a syndicated radio show, which went viral.
On Monday, Sheen offered a non-apology to Lorre on ABC's "Good Morning America," saying: "I didn't know you were so sensitive. Sorry if I offended you. After you whaling on me for eight years, I thought you could take a few shots back. I didn't know you were going to take your little ball and go home and punish everyone in the process."
Warner Bros. Television has since announced that it will financially compensate the "Men" crew for four of the eight "lost" episodes. Sheen is taking credit for that.