Washington Post-Pew Research Center Poll

This poll was conducted for The Washington Post and the Pew Research Center by telephone August 23 to 26, 2012, among a random national sample of 1,010 adults, including users of both conventional and cellular phones. The results from the full survey have a margin of sampling error of plus or minus 3.5 percentage points. Sampling, data collection and tabulation by Princeton Survey Research Associates International (PSRAI) of Princeton, NJ.

*= less than 0.5 percent

1. What ONE WORD best describes your impression of Ė [INSERT]? Just the one word that best describes him.

8/26/12 Ė Summary table

                   Positive   Neutral   Negative   No opinion/Other
a. Mitt Romney        23         25        34            19
b. Paul Ryan          22         17        21            39

Trend where available

a. Mitt Romney

           Positive   Neutral   Negative   No opinion/Other
8/26/12       23        25         34            19
3/18/12       14        29         30            28
12/11/11       9        28         21            43
10/16/11      11        31         21            37

Mitt Romney - unweighted word counts:

8/26/12                      Trend:                    3/18/12   12/11/11   10/16/11   
32   Honest                  No/no way/nope              31         23         12 
31   Business/Businessman    Rich                        30          6          5
31   Rich                    Good/good man               19         15         13 
23   Good                    Mormon                      18         47         60 
21   Conservative            Moderate                    15          5         10 
18   Republican              Business/Businessman        11          9          6
15   Leader/Leadership       Flip flop/flip flopper      11         19         13 
14   OK                      Idiot                       11          7          2
13   Liar                    Possibility/possible        11          9         12
12   Arrogant                Distrust/Untrustworthy      10          6          3 
12   President/Presidential  Arrogant                     9          1          1
10   Crook/Crooked           Candidate                    9          4          3 
10   Out of touch            Conservative                 9          7          7
 9   Capable                 Not sure/unsure              9          9          7
 9   Distrust/Untrustworthy  OK                           9         15          9
 9   Donít like/Dislike      Crook/crooked                8          7          4
 9   Fake                    Fake                         8          3          6
 8   Better                  Like/likable                 8          7          5
 8   Mormon                  President/presidential       8          4          8
 8   Sincere                 Out of Touch                 8          1          1
 7   Great/Greatest          Wealth/wealthy               8          0          0
 7   Greedy                  Electable                    7          3          3
 7   Wealthy                 Liar                         7          5          5
 6   Dishonest               Donít like/Dislike           6          2          0
 6   Fair                    Fair                         6          4          6
 6   Idiot                   Interesting                  6          4          2
 6   Intelligent             Qualified                    6          0          5
 6   Jerk                    Leader                       6          1          3
 6   Success/Successful      Winner                       6          0          1
 5   Experienced             Yes                          6          0          1
 5   Favorable               Liberal                      5          3          5
 5   Loser                   Money                        5          2          5
 5   Not middle class        Questionable/questions       5          4          7
 5   Phony                   Bad                          4          3          3
 5   Smart                   Competent                    4          3          8
 5   Unknown                 Front runner                 4          2          4
 4   Bad                     Honest                       4          9          7
 4   Change/Changeable       Jerk                         4          3          3
 4   Confident               Maybe                        4          4          1
 4   Competent               Politician                   4          4          9
 4   Flip-flopper            Phony                        4          2          2
 4   Hypocrite               Scary                        4          0          1
 4   Hope/Hopeful            Michigan                     4          0          0
 4   Integrity               A**/A**hole                  3          2          3
 4   Money/Money hungry      Donít care                   3          2          1
 4   Politician/Political    Boring                       3          5          9
 4   Prejudice/Prejudiced    Average                      3          0          1
 4   Questionable            Change/Changeable            3          1          1
 4   Responsibly             Charismatic                  3          0          1
 4   Scary                   Clueless                     3          2          0
 4   Selfish                 Intelligent/intelligence     3          4         10 
 4   Solid                   Loser                        3          8          4
 4   Unfavorable             Massachusetts                3          2          3
 4   Unqualified             Stupid                       3          4          2
 4   Wrong                   Republican                   3          3          3
 3   Adequate                Undecided                    3          3          3
 3   Alright                 Weak                         3          3          1
 3   Ambitious               Wonderful                    3          0          0
 3   Best                    Hope/hopeful                 3          0          1
 3   Clueless                Second/Second choice         3          1          0
 3   Confused/Confusing      Best                         2          2          4
 3   Elite/Elitist           Capable                      2          2          4
 3   Excellent               Confident                    2          4          4
 3   Family man              Nice                         2          2          2
 3   Honorable               Not interested/uninterested  2          3          3
 3   Horrible                Religion/religious           2         10         11 
 3   Millionaire             Smooth                       2          2          3
 3   Old                     Slick                        2          8          1
 3   Professional            Smart                        2          4          0
 3   Puppet                  No answer/nothing            2         19         10  
 3   Shady                   Blah                         2          2          0
 3   Sneaky                  Bold                         2          0          0
 3   Stiff                   Capitalist                   2          0          0
 3   Stupid                  Cheater                      2          0          0
 3   Trustworthy             Corporate                    2          1          0
 3   Undecided               Crazy                        2          1          2
 3   Likeable                Corrupt                      2          0          0
 3   Nice                    Devil                        2          1          0
                             Disingenuous                 2          1          0
                             Empty suit                   2          0          0
                             Favorite                     2          1          1
                             Gingrich                     2          1          0
                             Governor                     2          1          2
                             Ignorant                     2          0          0
                             Inconsistent                 2          2          2
                             Insincere                    2          1          0
                             Joke                         2          2          2
                             Negative                     2          0          2
                             Never                        2          0          0
                             Not                          2          0          1
                             Popular                      2          0          2
                             Respect                      2          0          0
                             Seasoned                     2          0          0
                             Shady                        2          0          0
                             So so                        2          2          0
                             Sucks                        2          0          0
                             Trustworthy                  2          0          0
                             Unelectable                  2          0          1
                             Wall Street                  2          0          0
                             Who                          2          1          2

Paul Ryan - unweighted word counts:

26 Conservative
25 Intelligent
23 Good
22 Unknown
22 Young
15 Energetic
15 Honest
13 OK
13 Smart
10 Idiot
 8 Extreme/Extremist
 8 Great
 7 Phony
 7 Scary
 6 Confident
 6 Fair
 6 Favorable
 6 Follower
 5 Arrogant
 5 Competent
 5 Dynamic
 5 Excellent
 5 Integrity
 5 Leader/Leadership
 5 Nice
 5 Rich
 5 Stupid
 4 A**/A**hole
 4 Clueless
 4 Dangerous
 4 Dedicated
 4 Disingenuous
 3 Fake
 3 Jerk
 4 Joke
 4 Knowledgeable
 4 Liar
 4 Likeable/Like him
 4 Loser
 4 Sharp
 4 Too/Ultra conservative
 4 Undecided
 4 Unknowing/Unknowledgeable
 4 Unfavorable
 3 Articulate
 3 Awesome
 3 Candidate
 3 Capable
 3 Crazy
 3 New/Newcomer
 3 Opportunist
 3 Poor
 3 Serious
 3 Sneaky
 3 Unsure
 3 Wrong
 3 Educated
 3 Dislike/Unlikeable

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